Comments on: The Analogy http://www.commontone.net/2008/05/20/the-analogy/ Ever notice that some of the best discoveries, the clearest thinking and the best discussions take place in coffee houses or with a hot beverage in hand? While reading this blog take the chance to relax, drink something warming and be. While you’re here put your over-active brain to rest and let the moment wash over you. Tue, 06 Jan 2009 10:17:54 +0000 http://wordpress.org/?v=2.2.3 By: Richard http://www.commontone.net/2008/05/20/the-analogy/#comment-3241 Richard Wed, 21 May 2008 18:10:57 +0000 http://www.commontone.net/2008/05/20/the-analogy/#comment-3241 Bob may have to decide whether he has any positions on his moral compass that are 100% non-negotiable. If the answer is "yes", and greenwashing falls into this category, then he probably can't accept the job offer. But to answer the question, I think most people would say that Bob has responsibility to all life. Even the most committed capitalists and businessmen know, deep down that there is more to life than shareholder value and growing profits. Bob's decision is "inconvenient" because it involves consideration of and perhaps compromise with the values and goals of other people... given that we are social animals, we generally need to work/live with others, so ultimately most things in life are "inconvient". We could examine the social/anthropological structures that humans develop to mitigate this inconvenience, but that's another post altogether... Bob may have to decide whether he has any positions on his moral compass that are 100% non-negotiable. If the answer is “yes”, and greenwashing falls into this category, then he probably can’t accept the job offer. But to answer the question, I think most people would say that Bob has responsibility to all life. Even the most committed capitalists and businessmen know, deep down that there is more to life than shareholder value and growing profits.

Bob’s decision is “inconvenient” because it involves consideration of and perhaps compromise with the values and goals of other people… given that we are social animals, we generally need to work/live with others, so ultimately most things in life are “inconvient”. We could examine the social/anthropological structures that humans develop to mitigate this inconvenience, but that’s another post altogether…

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